We're sharing FIVE fundamental marketing principles that are critical during this challenging season. (But that you already should be following year round!)... Read More
Lavender farming can be a challenge--find out how to grow these flowers successfully, from planning and soil prep to spacing and irrigation.... Read More
Are hemp seedlings more stable than hemp clones? We decided to put them to the test--seedlings vs clones in a controlled trial. The results are fascinating.... Read More
If you don't know about cannabinoids, COA abbreviations can be confusing. This article will unlock the mysteries of what those cannabinoids are and what they mean for the plants you're growing.... Read More
While it may seem like a distracting question at best and disrespectful at worst, it is the single most important question your employee could ask, and it demands an answer.... Read More
It seems like every time you take a value position, it will cost you money. And let me say, it is okay to spend money on your value propositions.... Read More
We're waging war against pests, viruses and disease. It's a daily fight at our greenhouse, and it takes intentionality on every level, from the grower who monitors stock and plans for its care, to the research director who experiments with new ways to propagate clean stock, to the daily hands who take cuttings with sanitized blades.... Read More
If you're like me, you'll find reaching goals to be a challenge because you're just too busy. Between business, family, personal fitness, community activities, and hobbies, there's just too much to keep up with. The business alone can have multiple pressing needs: higher sales, continuing education, lower turnover, changing team culture, etc. Setting goals in too many areas at one time can be overwhelming, and it's a sure‐fire way to reach few, if any of them.... Read More
I don't know about you, but as a small business owner, I often feel myself trapped in the "little brother" complex. I crave to get bigger, to "grow up," to be like the big players that I see in the industry. You may see us a big place, but here is a dirty little secret: we all want to be bigger. Someone once asked Warren Buffet, who is worth $66.7 Billion, how much money is enough money? His response, "Just a little more." We all want to be bigger, no matter our size.... Read More